Warrens Bakery, the UK’s leading craft bakery, opened in Bicester on Wednesday 28th March to the delight of locals. A staggering 2,379 pasties were sold in the store’s first week, over 1,000 of which were Warrens Bakery’s iconic medium steak pasties, as local Bicester residents gain a taste for the premium craft bakery’s award-winning signature bake.
The new bakery, which is located on the town’s Pioneer Square, had a hugely successful first day with locals queueing up before the bakery had opened. On its first day of trading, the store which has created eight jobs in the area, welcomed 499 customers through its doors.
Commenting on the opening, franchisee Robert Crompton, says: “On opening our new Warrens Bakery store in Bicester the first day was hectic, with customers visiting to sample the new range of baked goods, cakes and to sit and relax in the new 55 seater store. Local customers are key to our success and we have tried to provide everything they need to enhance their visit to us with daily papers, free WiFi, instore music, nappy changing / WC facilities and even a selection of toys and books for the little ones. We also have outside seating and local offers running too so we are welcoming all to come and see us at our new Bicester store, there is truly something for everyone.”
Andy Hulbert, Head of Franchise Operations at Warrens Bakery adds: “We are excited to bring the 158 year old heritage and the traditional tried and tested recipes of Warrens Bakery to the thriving market town of Bicester. As the oldest Cornish pasty maker in the world, and the oldest bakery in Cornwall, we are proud to be a part of the growth of British craft bakery. With plans to open 750 stores over the next 5 years, the opening means Bicester’s residents won’t have to travel far to pick up a hand-crimped taste of our iconic pasties, so often enjoyed during holidays by the coast. We are delighted by the reaction since opening.”
Established in 1860, Warrens Bakery has a rich heritage and is proud to put a firm focus on provenance, hand crafted skill and innovation. With an array of hand crafted savoury bakes it’s not only Cornwall’s oldest bakery’s pasties which have proved extremely popular in Bicester but their sweet treats too.
Warrens Bakery’s hard work and dedication over the years has seen them receive a long list of accolades. Most recently they were finalists in the prestigious Craft Business Award in the Baking Industry Awards 2015 and 2017 and they have also won a haul of awards at the 2016 British Pie Awards and World Pasty Championships.
The arrival of the new store coincides with the launch of the latest Spring range of new bakes. Locals can be among the first to try the ‘Around the World in 80 Days’ limited-edition range of delicious pasties and sandwiches; all of which are inspired by family meal-time favourites from around the globe. The artisan bakery has recently launched their first ever ‘Pasty Passport’ which customers can pick up in store.
One of the UK’s top three British craft bakeries, Warrens Bakery now have over 60 stores throughout Cornwall, Devon, Somerset, Manchester, Birmingham, Hampshire, Essex and London.
To hear the latest news from Warrens Bakery follow them on Twitter (@WarrensBakery) or link up with them on Facebook facebook.com/warrensbakery. Why not also pop into the new bakery at Unit 1, Pioneer Square, Crown Walk, Bicester, OX26 6HY.